App Puts Cleveland International Film Festival in Your Pocket

in Entertainment (E)

[] Cleveland, OH - The Cleveland International Film Festival today announced the release of its free 34th Cleveland International Film Festival app for the iPhone and iPod touch. The free app allows film fans across the country to browse all of the festival's films by title, category, program, or day. Users can view film details, multiple images, and real-time, up-to-the-minute screening information as we as the trailer for this year's festival. It also features contact information and maps for all four theaters in this year's event.

"The app gives our festival goers a whole new way to interact with us.", said Marcie Goodman, Executive Director of the festival. "With our record attendance last year, it's clear we're appealing to a larger, more diverse audience than ever. We wanted to create a simple, easy-to-use tool that would allow both first-time fans and our die-hard supporters to check-out this year's films - anytime and anywhere. A group of friends might decide in the spur of the moment to catch a screening over their lunch break. Or someone might come out of a theater and immediately want to see what's playing later that afternoon. This app makes that experience easier than ever."

Design and development of the app was provided by The FORM Group, a creative services boutique in Cleveland, OH specializing in convergent media.

Device Requirements:
* iPhone and iPod touch (2nd generation)
* Requires iPhone OS 3.1.2 or later
* 3.1 MB

Pricing and Availability:
34th Cleveland International Film Festival is free and available exclusively through the App Store in the Entertainment category.

The Cleveland International Film Festival is presented every spring and is Ohio's premier film event featuring over 150 features and 150 short subjects originating from close to 80 countries. This year's event runs from March 18-28, 2010 at Tower City Cinemas in downtown Cleveland. Over 66,000 people attended last year's event. Copyright (C) 2010 Cleveland International Film Festival. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.


Steven Cencula