March 24, 2010 in Entertainment (E)
[prMac.com] Fort Lauderdale, Florida - kode80 LLC today is pleased to announce the release of HoloToy 1.02, the second update to its remarkable 3D technology app for iPhone and iPod touch just 7 days after last week's HoloBot update. This update introduces a physics based bouncy ball that exists inside the virtual 3D space created by the HoloToy along with a challenge mode to keep players entertained.
In a week where a major video game company announced the release of it's first 3D capable handheld next year, one man has already brought that vision to market. Just 2 weeks since it launched, HoloToy is taking the AppStore by storm, inspiring people to the possibilities of portable 3D and proving that Apple's platform is a fertile ground for David and Goliath stories.
The hologram-like HoloToy technology is the work of one man, Ben Hopkins, inspired by a perspective trick that can be dated back to the renaissance and a desire to bring portable 3D to the masses. HoloToy works by using the accelerometer to detect the current angle of the device then distorting the 3D scenes displayed on screen in a way our brains would expect. This technique combined with realistic lighting effects, physics and all in real time presents a believable 3D scene that appears to extend right into and beyond the device itself.
"When I began working on HoloToy I was skeptical as to whether the results would be believable but after I had the initial prototype up and running I knew this was something I wanted to explore more," said Ben Hopkins, founder of Fort Lauderdale, Florida based kode80 LLC. "Each week I experiment with the 3D capabilities for the next update, I'm constantly trying to one up myself from the previous week's release. It's a lot of fun."
HoloToy continues to spark peoples imagination around the world, Ben said "I'm still in awe of the reactions HoloToy is receiving. Reading peoples opinions and suggestions in every language under the sun really pushes me each week to experiment with new ideas and content, I want people to be as excited about updates as I am when creating them!"
* iPhone and iPod touch
* Requires iPhone OS 3.0 or later
* 5.6 MB
Pricing and Availability:
Run Coach 1.0 is only $0.99 (USD) and available worldwide exclusively through the App Store in the Entertainment category.
kode80 LLC was founded in 2009 by Ben Hopkins to provide software development services to clients around the world. Ben has been writing software for 14 years on a variety of platforms ranging from game consoles to desktop to mobile. Copyright (C) 2009-2010 kode80 LLC. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.