National Geographic releases first iPad App for Kids

in Books (E)

[] Washington D.C. - National Geographic has brought dinosaurs into the digital age with the release of its stunning new iPad application "Ultimate Dinopedia: The Most Complete Dinosaur Reference Ever."

Based on National Geographic's award-winning children's book of the same name, the "Ultimate Dinopedia" is more comprehensive than any other dinosaur app, with vital statistics and pronunciations for more than 700 dinosaurs, plus stunning original artwork and multimedia enhancements. This book-based, stand-alone app, a first from National Geographic Kids, was developed with ScrollMotion, creators of original mobile applications.

Not only can kids read fascinating facts about their favorite dinosaurs, but they can also watch beautifully rendered videos showing how the colossal creatures would interact in the wild. The interactive family tree feature illustrates how some carnivores evolved into plant eaters. The preschool set can get in on the fun as well with the help of attention-grabbing narration and audio pronunciation.

"The iPad allows us to present fascinating topics like dinosaurs to young readers in a whole new way - we can engage them with sound, video, art and creative navigation," said Aaron Kohn, vice president of Corporate Strategy and Development and general manager of Mobile, National Geographic Global Media.

The National Science Teachers Association and the Children's Book Council named National Geographic's "Ultimate Dinopedia" book an Outstanding Science Trade Book for Students K-12. The book was also named to the Chicago Public Library's Best of the Best list.

The "Ultimate Dinopedia" app features the most up-to-date information possible and is sure to delight children and parents, aspiring paleontologists, or anyone else who finds these creatures cool.

Ultimate Dinopedia's Features
* Beautifully illustrated profiles of more than 700 dinosaurs, with fact boxes, fun facts, size comparisons and the latest discoveries
* Interactive narration, along with audio pronunciation and vital stats
* Bonus videos for select dinosaurs, a visual table of contents and an interactive family tree that lets users jump to their favorite family of dinosaurs

ScrollMotion is a media and technology company devoted to preserving the art and culture of print in the digital publishing business. The company develops electronic platforms for the world's leading textbook, children's book and magazine publishers. ScrollMotion is also helping many of the greatest names in traditional media successfully transition to digital and mobile programming. Clients include Hearst Publications, Conde Nast, The Slate Group, Time Inc., Houghton Mifflin Harcourt, McGraw-Hill, Pearson, The Jim Henson Company, National Geographic Society, and many others.

Device Requirements:
* Compatible with iPad
* Requires iOS 4.2 or later
* 382 MB

Pricing and Availability
Ultimate Dinopedia 1.0 is $5.99 USD (or the equivalent amount in other currencies) for the iPad and is available worldwide exclusively from the iTunes App Store in the Books section.

National Geographic Ventures (NGV) is a wholly owned, taxable subsidiary of National Geographic Society. NGV, part of the editorial group National Geographic Global Media, includes National Geographic Television production and distribution; National Geographic Television International; Digital Media, including; and National Geographic Interactive Platforms, including the Mobile, Gaming and Maps business groups. NGV creates and distributes content across multi-platforms and media providing outlets for the hundreds of scientific and expedition-based grants awarded by National Geographic each year. Copyright (C) 2010 National Geographic Ventures. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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