Moo Baa La La La! Makes Some Noise in the App Store

in Books (E)

[] Vancouver, Canada - Loud Crow Interactive and Boynton Moo Media announced today that Moo, Baa, La La La, the second book in their series of interactive digital book apps, is available now on the iTunes App Store for iPad, iPhone and iPod touch.

With over 5 million copies of the board book in print since 1982, Moo Baa La La La! is Boynton's best-selling board book to date. This latest offering not only features terrific animal sounds and a lively fiddle quartet soundtrack, but also touch-based animations of Boynton-redrawn versions of the original illustrations, allowing audiences to experience this classic best-selling board book in a whole new way. In the "Big Guy Reads It" mode, Sandra's son, Keith Boynton, a New York City-based actor, narrates.

"This is my second e-book app project with the perfectly wonderful team at Loud Crow," says Sandra Boynton, "and I'm really happy with what we've created together. As with The Going to Bed Book, our interactive book app version of Moo, Baa, La La La! succeeds in retaining the original board book experience, while adding multi-sensory dimension. It's such a cool enterprise."

Boynton Moo Media is the imprint for Sandra Boynton's new digital works. Boynton is a popular American cartoonist, children's author, songwriter, and director. Since 1974, Sandra Boynton has written and illustrated over fifty children's books and seven general audience books, including four New York Times Bestsellers. More than 30 million of her books have been sold - "mostly to friends and family," she says. With Michael Ford, she has also written and produced four albums of renegade children's music. Three of their albums have been certified Gold, and Philadelphia Chickens, nominated for a Grammy, has reached Platinum.

The Moo Baa La La La! Book app is available for purchase in Apple's iTunes App Store for $1.99 for iPhone/iTouch, and $2.99 for the iPad. For more information, or to view a trailer of the Moo Baa La La La! app, visit Loud Crow online.

Loud Crow Interactive Inc. is an award-winning Canadian digital book publisher based in Vancouver, British Columbia, founded by a team of interactive entertainment veterans. The company's PopOut! and Boynton Moo Media series of books have garnered several awards and honors. Loud Crow's products have also been featured in the NY Times, Mashable, FOX News, USA Today, The New Yorker, MSNBC, NPR, Kirkus Reviews, and School Library Journal. The team's ongoing mission is to create the highest-quality interactive reading experiences possible on digital devices. Copyright (C) 2011 Loud Crow Interactive Inc. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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