junction - iPad App for business-professionals with distinction

in News (E)

[prMac.com] Munich, Germany - Publishers Werben & Verkaufen have launched the free Magazine junction, targeted at business and online professionals, available exclusively for iPad. junction considers itself a guide through the digital information overload, which business-professionals have to face on a daily basis. The iPad App highlights digital and technological trends, successful business strategies and lifestyle products by combining the synergy of an eMag with real-time-feeds.

The monthly published eMag distinguishes itself through exclusive and journalistically sophisticated content. The first issue contains, amongst others, stories on the phenomenon of the rapidly growing world of mobile Apps, the stylish world of fashion blogs and the current hype on Location Based Services. Elaborate articles on e-Cars or on international design-hotels round off the selection of topics for issue one. Features such as bookmarking, digital post-its or the possibility to highlight snippets of text, allow the user to store specific content in "myjunction," the App's user-personalised section.

Simultaneously the user is provided with topically fitting information-sources from the (social) web, in the form of real-time-feeds, which can be personalised to meet his individual needs.

The junction App was specifically designed from scratch to make the most out of the technological possibilities Apple's iPad offers and focuses on innovative technological and graphical features. "junction has led our publishing house in a new direction. To launch an international iPad App has proven to us, as a medium sized German business, to be a highly important future-oriented project. During the development of junction I gave my team total freedom regarding the form of content, graphical or conceptual guidelines. The delight and the love of details, which I experienced on seeing the result should now convince the iPad users worldwide" says Martin Korosec, CEO of publishing house Werben & Verkaufen.

Device Requirements:
* Compatible with iPad
* Requires iOS 4.0 or later
* 5.5 MB

Pricing and Availability:
The App and the first issue of the monthly-published magazine junction are available on iTunes. junct!on 1.0.1 is free and available worldwide exclusively through the App Store in the News category.

As trade press, Werben & Verkaufen (i.e. advertising & selling) is a market leader by circulation and coverage in the communication sector. Each week, W&V delivers information, user value and guidance for advertisers, agencies and media. Currentness and reputableness are the most prominent features of the high-quality reports in W&V. As trade periodical, W&V recognizes new market trends early and offers valuable points to decision makers and multipliers. Copyright (C) 2011 Werben & Verkaufen. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.



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