Shopkick partners with Scandit to boost consumer engagement

in Utilities (F)

[] San Francisco / Zuerich - Scandit, a leader in mobile barcode scanning, product data and analytics, announced that the popular shopping app shopkick has integrated Scandit's leading-edge barcode scanner in both its iOS and Android apps.

Shopkick has integrated Scandit's barcode scanning technology to further increase user engagement with consumer products in retail stores. The new scanner can capture barcodes from any angle before the camera even focuses, and represents the latest in mobile image recognition technology. Scandit not only captures product codes faster and more reliably than competing solutions, it also supports the largest possible number of devices across iOS and Android, including a wide range of low-cost Android devices without autofocus cameras.

The recent update further demonstrates shopkick's commitment to make shopping fun and exciting for its users. Shopkick co-founder and CTO Aaron Emigh remarked that "Scandit is accurate and amazingly fast. It provides a great user experience. Furthermore, Scandit provides great support as a partner." The excitement about the collaboration is shared by Scandit CEO Samuel Mueller: "The release of a Scandit-powered app marks the beginning of a great, multi-year relationship between our two companies. Working side-by-side with the shopkick team for this release has been incredible. We're excited to help shopkick boost their user engagement and create more value for their retail partners."

The partnership announcement comes shortly after Scandit's release of its free community edition Barcode Scanner SDK and Product API. The Scandit community edition is available globally through the Scandit website.

Scandit is a leading technology and platform to power, analyze and monetize mobile product interactions, offers best-in-class barcode scanning, product identification and analytics services for mobile applications. Endorsed by the global barcode standardization organization as its preferred technology and licensed to hundreds of parties in 25 countries, Scandit's mission is to turn frictionless product interaction into a standard mobile phone capability. Mirasense, the company behind Scandit, was founded in 2009 by entrepreneurs and former researchers at MIT and ETH Zurich. Mirasense is privately funded and has won several national and international entrepreneurship accolades. Copyright (C) 2012 Scandit. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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