Famous Apple Industry Personality Launches New Website

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[prMac.com] Bedford, Nova Scotia, Canada - LoopInsight today announced the formal launch of The Loop, a website dedicated to technology news and events with heavy emphasis placed on Apple, its products, and its market. Founded by Apple and technology industry veteran and personality, Jim Dalrymple, The Loop provides comprehensive and insightful news, editorial, and commentary on iPhone, iPod, Macintosh, associated third-party software and accessories, Apple itself, and industry trends in which it is involved.

The Loop is an innovative continuation of Dalrymple's 15 plus years of work with the venerable MacCentral, and then Macworld. The Loop also provides intuitive, easy-to-understand coverage on topics including music recording on the Mac, and how to get the best from a variety of software and hardware products.

“I’m absolutely thrilled to launch The Loop and provide news and editorial coverage as seen from a more reader-friendly set of eyes,” said The Loop publisher and CEO, Jim Dalrymple. “The Loop isn’t about just covering news and product launches; it’s also about providing a holistic approach to technology so the reader gets the most practical, useful, and enjoyable experience from the products he or she uses, especially those from Apple.”

The Loop publishes content regularly throughout the day. Moreover, The Loop is accepting advertising from those interested in building product and brand awareness among a highly qualified and active readership. For more information, visit The Loop website.

The Loop has a variety of meanings. For some reading the site it could be a reference to the street upon which Apple is located. To others it could be the fact they are being kept “in the loop” through its stories and coverage. For all its meanings, the Loop isn’t like other Mac and technology Web sites. Founded by Apple and technology industry veteran and personality, Jim Dalrymple, The Loop provides comprehensive and insightful news, editorial, and commentary on iPhone, iPod, Macintosh, associated third-party software and accessories, Apple itself, and industry trends in which it is involved. Copyright (C) 2009 The Loop and Jim Dalrymple. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Computer Inc. in the U.S. and/or other countries.

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Jim Dalrymple
Founder and CEO, The Loop
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