October 18, 2014 in Health and Fitness (F)
[prMac.com] Boston, Massachusetts - Random House Digital and Ten Speed Press along with Tess Masters aka "The Blender Girl," author of the acclaimed The Blender Girl cookbook (Ten Speed Press, 2014) and wildly popular blog theblendergirl has announced the launch of The Blender Girl Smoothies App for iPhone, iPad and iPod touch. The app brings delicious, healthful smoothie recipes to your fingertips. A self-proclaimed "blend-aholic," Tess' wholesome recipes will satisfy every palate; it's amazing to discover that kale and cashews are primary ingredients in a vegan smoothie that tasters will swear is pistachio ice cream!
Drinking smoothies and "juicing" are more popular than ever. With an exclusive focus on delicious and nutritious smoothie recipes, The Blender Girl Smoothies App is a welcome addition to the world of epicurean and health and wellness apps. Tess developed all of the unique recipes herself, armed with nothing but her Vitamix and basketful of fresh fruits, nuts and veggies.
"I wanted to share my smoothies with a new audience, and help people make their own amazing blends. I'm thrilled to put this app out in the world," said Masters. "My recipes are easy to make, loaded with nutrition and take you on a dimensional flavor journey like a textured dish. Everybody who tries them is an instant fan. You can keep the recipes simple, or load up with one, two, or all three optional boosters for ultimate versatility. This app makes healthy living accessible, achievable for anyone, and fun!"
Recipes found in The Blender Girl Smoothies App are accessible to all audiences, and each also offers educational and step-by-step "how-to" information about layering flavors and incorporating "super foods," health boosts, unique ingredients and unexpected flavor additions. Each recipe uses only natural flavors and sweeteners, and many recipes are also raw, nut-free, soy-free, corn-free and/or sugar-free. With alternate ingredients included with every recipe, hundreds of flavor combinations and nutritious varieties are possible. Within the app Tess shares tips, methodology, and techniques so that anyone can create their own custom blend.
The app features high-quality, delicious recipes with gorgeous photography. At launch, The Blender Girl Smoothies App will feature 70 recipes, with a new recipes to be added weekly.
* An interactive function that allows the user to consider what they "Feel, Need, and Crave" to "find their perfect blend"
* Visual cues that indicate specific benefits and attributes of each recipes (e.g. detox, weight management, alkaline, anti-inflammatory, protein rich, immunity boost, energizing, unsweetened, contains nuts)
* Dietary restriction filters, shopping list function and metric/imperial conversions
* A self-populating shopping list to assist users in purchasing ingredients for the smoothie recipes they select
* Three optional ingredients added to every recipe that boost the flavor profile and nutritional benefits
Australian-born Tess Masters is a cook, writer, actor, presenter, voiceover artist, and author of The Blender Girl cookbook. She shares her enthusiasm for healthy living on theblendergirl.com.
Vita-Mix(R) Corporation ("Vitamix") is a privately held family-owned and -operated company founded in 1921 that manufactures high-performance blending equipment for home and commercial use. Vitamix is a sponsor of The Blender Girl Smoothies App.
"We are excited for the new Blender Girl app from Tess Masters, a long-time fan of Vitamix," said Karen Haefling, vice president of marketing, Vitamix. "We're happy to support this app that allows consumers to easily search for recipes and tips to incorporate more healthy, whole foods into their diets." For more info about Vitamix, visit the website.
* iPhone, iPad, and iPod touch
* Requires iOS 7.1 or later
* 93.0 MB
Pricing and Availability:
The Blender Girl Smoothies- Easy, Healthy Smoothie Recipes 1.0 is $4.99 USD (or equivalent amount in other currencies) and available worldwide through the App Store in the Food & Drink category. It is also available in the App Store.
Ten Speed Press is an imprint of the Crown Publishing Group, a division of Random House LLC, a Penguin Random House Company. All Material and Software (C) Copyright 2014 Ten Speed Press. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.