MEI Offers K4 with Adobe Digital Publishing Platform for iPad Editions

in Publishing (E)

[] Jenkintown, PA - Managing Editor Inc. (MEI), an Adobe premier development partner and a leading provider of software solutions for the publishing industry, today announced that it is ready to install and support integration between the vjoon K4 Cross-Media Publishing Platform and Adobe's recently announced Digital Publishing Platform. K4 users running Adobe CS3, CS4 or CS5 can start taking advantage of the world's most popular editorial workflow management system integrated with groundbreaking new interactivity design tools from Adobe today.

Hundreds of professional creative teams around the world already use K4 with Adobe(R) InDesign(R) and Adobe InCopy(R) to create and organize content for print, online, mobile and more; now, those teams can utilize the same system they work with every day to publish to the iPad and other emerging media. Core K4 features such as versioning, variants, explicit multi-channel workflows and multiple placement of objects ensure that content can be easily authored and reused for any channel.

With K4 connected to Adobe's digital publishing technology, users can build digital editions of print issues, designed especially for the output device and enhanced with powerful interactive features. Adobe's new tools make it a snap to insert rich, tablet-friendly add-ons - slideshows, pinch-and-zoom images, video, audio, 360-degree photos, and more - into InDesign documents.

Working with familiar software, editors and designers maintain complete control over the look and feel of their publications; they don't have to rely on programmers or developers to create a captivating iPad experience. With this integration, MEI and Adobe provide a way for K4 customers such as Wired magazine - already producing an iPad edition with Adobe's new technology - to leverage existing software and workflow with a single go-to system for reaching a new audience.

"The iPad opens new horizons for publishers looking to create rich, interactive news, features and advertising - the kind of content readers are clamoring for,' said Linda Bruce, vice president of enterprise sales at MEI. "Our goal is to offer a seamless solution that handles the technical part and lets our customers focus on what they do best: writing, designing, editing, creating and innovating the best iPad edition imaginable."

For more information, contact an MEI sales representative.

About vjoon K4
The K4 Cross-Media Publishing Platform is a flexible, scalable solution that allows publishing professionals to manage their design and editorial workflows and deliver multimedia content to a variety of output channels - print, online and other electronic formats. With its multi-level security controls, open architecture and robust customization options, K4 provides a transparent and secure production workflow environment for individual workgroups or entire publishing enterprises. K4 is a product of vjoon GmbH of Hamburg, Germany. With more than 370 systems installed in publishing houses, agencies and magazines worldwide, K4 has already revolutionized the editorial workflow for more than 18,200 users. MEI is the exclusive distributor of K4 in the Americas, with more than 150 installations managing nearly 9,800 users.

Managing Editor Inc. is an industry leader in the development of quality, proven software solutions for the evolving publishing industry. The K4 Cross-Media Publishing Platform, Page Director(R) Series of Advertising and Classified Layout Systems, Integrated Production Suite (IPS) and IPS AdTrac deliver workflow, automated pagination and digital asset management solutions to magazine, book and newspaper publishers, as well as to other print and electronic publishing markets. MEI is an Adobe premier development partner and has twice been named a laureate of the Computerworld Smithsonian Collections. Additional information regarding MEI's products and services can be found on the company's Web site.


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