Publications International, Ltd. Releases First Hands-Free iPad Cookbook

in Lifestyle (E)

[] Lincolnwood, Illinois - Publications International today is pleased to announce the release of "iCookbook(C)," its first digital cookbook for the iPad. Beautifully designed to be the premiere cooking application for everyday cooks, iCookbook is the first in its class to implement hands-free Voice Command, allowing its users to speak simple instructions, which allows for hands-free use of the iPad while they whip up one of the thousands of home-style recipes available on the app.

A companion as essential in the kitchen as an oven or stove, iCookbook is laden with user-friendly features that streamline the entire cooking process. iCookbook starts out with more than 2,000 recipes. Each month, users can download more free recipes, as well as premium content that can be purchased in an in-app store. Many of these recipes are from brand-name favorites like Campbell's(R), Crock-Pot(R) slow cooker, and Hershey's(R) - all of which can be easily searched by name, ingredient, type of food, and even occasion (such as "St. Patrick's Day" or "Spring"). Seasoned cooks can even add their own recipes into iCookbook, ensuring they never lose Grandma's Super Secret Triple-Choco Chip Cookie recipe.

As consumers select their favorite foods, they can add them to the "Meal Builder" section and even create a detailed shopping list to capture missing ingredients. They can also scale a given recipe to suit feeding a romantic dinner for two or group of friends. Because virtually all cooks make some changes to a recipe, cooks can add their own personal notes as well as check out handy ingredient substitutions.

Once the users actually get cooking, iCookbook acts as the perfect sous-chef. Using Voice Command, home cooks can keep their iPad's surface clean by clearly saying simple commands such as "Next" (which skips to the next steps of a recipe), "Timer One" (which displays the first of the app's three timers), and more.

"Our team of food experts worked very hard to create an app that is both inspirational and functional. Every recipe includes beautiful end dish photography and our unique Prepare and Voice Command functions make preparing the recipe more convenient and more fun," said Jerry Croft, President of the Cooking Division for Publications International.

With iCookbook, everyday cooks can find and use tried-and-true recipes that they can prepare with confidence.

Device Requirements:
* Compatible with iPad
* Requires iOS 3.2 or later
* 15.1 MB

Pricing and Availability
iCookbook 1.0 is $4.99 for the iPad and available worldwide exclusively from the iTunes App Store in the Lifestyle section.

Publications International, Ltd. (PIL) is one of North America's leading publishers of consumer periodicals, producing more than 400 new book titles each year and printing more than 20 million books annually. Louis Weber founded the privately held company in 1967. Mr. Weber remains the CEO and continues his mission of providing high-quality, high-value products for consumers worldwide. PIL publishes cookbooks under license with many renowned brands, including Crock-Pot, Campbell, Hershey's, and Kraft, and also publishes its own line of cookbooks and cooking magazines. PIL cookbooks offer recipes tested by cooking experts and accompanied by full-color photography. PIL's wide range of specialty cookbooks appeals to a vast audience. Copyright (C) 2011 Publications International, Ltd. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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