Peek-a-Word - reinventing peek-a-boo into an educational child app

in Education (F)

[] Madrid, Spain - The Bologna Ragazzi Award 2013 Digital award-winning publisher DADA Company, specializing in applications for children, launches "Peek -a- Word", an app that reinvents the classic game of peek-a-boo. Peek-a-Word is an app aimed at young readers designed to promote the development of children, contributing to the improvement of their observation skills and concentration while having fun and practicing languages. The app helps to practice vocabulary in 12 languages like Spanish, English, French, German, Portuguese, Japanese, Chinese, Swedish, Korean, Dutch, Italian and Russian.

The mechanics of the app promise entertainment through a variety of animals, environments and songs that will delight the little kids. The child must try to discover which animal's name is being hidden, and touch the correct animal that corresponds. Touching the animals will indicate whether the choice is right or wrong in a funny way. While playing, the child will become familiar with the names and settings of each animal: farm, sea, jungle, savannah and many more.

Main features include:
* Develops observation skills and mental representation, contributing to child development in a fun way.
* A multilingual game, perfect for initial contact with new languages, designed for babies and toddlers.
* An original design with a variety of fun animations and sound effects.
* Calm game play optimized for small children, free of advertising and in-app purchases.
* Fosters family participation and parent-child relationships.

Peek-a-Word does not include advertisements, external links or purchases within the app (in-app purchases). All none essential content for children, like the "Parent's Guide" or additional information on company products are accessible through parental control.

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 5.0 or later
* 159 MB

Pricing and Availability:
Peek-a-Word : A Game for Developing Observation Skills 1.0 is $2.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Education category. If you would like a Promo Code or more information, please do not hesitate to contact us.

DADA Company is an editorial project open to innovation in the field of illustrated books and interactive content, providing children with quality entertainment designed to educate and entertain, and it gives parents the satisfaction that they are educating their children with rich learning experiences. Fun and learning guaranteed for all the family. Some of ours works include: 1000 Adventures, winner of the 2013 Parent 's Choice Award and chosen as one of the Best Books for Children in 2013 by; Marina and the light, winner of the Special Juror's Prize at the Digital Ehon Award 2014, Awarded the Editor's Choice by Children's Technology Review, and selected by The Chupete Festival as one of the best kid's apps of 2014; Four little corners, grand winner of the Bologna Ragazzi Digital Award 2013, special mention at the Digital Ehon Award, awarded the Editor´s Choice Award from Children's Technology Review and selected by Apple as Best of 2013 and by Digital Storytime as Best of 2014. All Material and Software (C) Copyright 2015 DADA Company. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.


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Israel Soto Ríos
Marketing & Communications

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