Ruby's Studio/PicPocket Books Mobile App Focuses on Emotional Literacy

in Education (E)

[] Los Angeles, California and Silver Spring, Maryland - The Mother Company, a multi-media company known for its critically acclaimed parenting advice website and award-winning children's program, "Ruby's Studio: The Feelings Show" proudly launches its first interactive mobile book app in partnership with PicPocket Books. Based on the popular hardcover book of the same name, "A Little Book About Feelings" extends The Mother Company's line of award-winning products aimed at encouraging social and emotional learning in kids. This app brings to life the book's adorable characters and provides young children an engaging, interactive lesson on the origins and variety of feelings in order to help them boost their social and emotional skills. A Little Book About Feelings is available for iPad(R) and iPhone(R) at the iTunesApp(R)Store.

"Ruby's Studio" was created to provide a beautiful, gentle, fun, and much-needed alternative to current programming and products for young children. Through "A Little Book About Feelings" mobile book app, "We are motivated to reach a generation of children to help them become more communicative, cooperative, and self aware," said The Mother Company President, Samantha Kurtzman-Counter. Adds in CEO & Founder, Abbie Schiller, "Our motto for The Mother Company and Ruby's Studio is 'Helping Parents Raise Good People' and that's exactly what we aim to do."

With detailed photographs of building blocks and hand-crafted felt-friends, "A Little Book About Feelings" gives young readers (and listeners!) a perfectly paced explanation regarding the many hues of feelings. The gentle story transmits, through its words and pictures, the meaningful growth experience a child can have by understanding one's own feelings and the feelings of others.

"What a helpful book. We love Ruby's Studio!" - Jennifer Garner

TMC's first live-action hosted 45-minute program, "Ruby's Studio: The Feelings Show," launched to rave critical reviews. The books and show raise your spirit and fill readers with warmth - in a style that is classy, gentle and far from over-the-top. Ruby's Studio books, DVDs, downloads, music and now app, make perfect gifts - especially for Valentine's Day - a great way to begin an important discussion with children about their feelings.

About The Mother Company:
Founded on Mother's Day in 2009, The Mother Company (TMC) is a children's multi-media company led by former ABC exec, Abbie Schiller, and director/producer, Samantha Kurtzman-Counter with aspirations of "Helping Parents Raise Good People."

The independently funded company was born out of concern with the content, quantity, and pacing of media that children are exposed to at a young age. In addition to helping children navigate social and emotional issues, TMC helps parents find the tools and discussions to alleviate some of the stress of everyday parenting.

The company's website ( ) features world-renowned expert articles from the likes of parenting guru/authors Dr. Andrew Weil, Kim John Payne, Betsy Brown Braun, Dr. Laura Berman, Dr. Michele Borba, Susan Stiffelman and Dr. Dan Siegel, among others. The site also hosts insightful contributions from regular moms. The Mother Company encourages moms to participate in polls, comments, and ideas for products and shows.

Device Requirements:
* iPhone, iPod touch, and iPad
* Requires iOS 4.3 or later
* 33.2 MB

Pricing and Availability:
From the award-winning "Ruby's Studio: The Feelings Show". A Little Book About Feelings 3.2 is only $0.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Education category. Additional information on The Mother Company can be found on the company's website. Books and DVD available nationally via Ruby's Studio and Amazon.

Based in Silver Spring, Maryland, PicPocket Books was founded in the spring of 2009 by the husband and wife team of Lynette and Manuel Mattke, who share a passion for children's literature and technological innovation. To download any of the PicPocket Books apps, please visit the iTunes App Store and search for 'PicPocket Books.' PicPocket Books offer parents and their kids an alternative to flashy, and sometimes violent, fast-paced video games. Their book apps have some simple animations and/or interactive hot spots to encourage exploration and engagement. Overall, they strive to remain quite faithful to the original books with their apps and want to be careful not to obscure the reading experience with too much interactivity. They champion books and reading aloud to kids, and see bookapps as supplements, not replacements, for print books and the valuable time parents can spend reading with their kids. If having kids' books available on mobile devices means more exposure to stories and enthusiasm for reading for kids, then that is a success! Copyright (C) 2009-2012 PicPocket Books. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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