Lightricks' Enlight App; App Store Editor's Choice Hours After Release

in Photo and Video (E)

[] Jerusalem, Israel - Lightricks, the developers of Facetune, the #6 best-selling paid iOS application of 2014, announced today the launch of Enlight, a groundbreaking photo editing application that is poised to revolutionize mobile photography. Enlight builds on state-of-the-art image processing technologies first implemented in Facetune by Lightricks' founding team, which includes four former computer science PhD students, to create the most comprehensive photo editing tool on the market for mobile.

"Nothing like Enlight exists on the market. In addition to upgraded versions of existing tools, Enlight offers new features that, until now, were only seen on desktop editing software, if at all." said Zeev Farbman, CEO and Co-Founder of Lightricks. In some ways, we started Lightricks to bring Enlight to the world, because we saw such a huge gap between academic research and the technology being offered to consumers for mobile photo editing worldwide. Smartphones are bringing the highest quality cameras to our daily lives. It's time the highest quality software in the field came to mobile, too."

Enlight leverages Lightricks proprietary technologies - such as the LTEngine(TM), an advanced visual processing engine for mobile - to answer the growing consumer demand for easy-to-use high quality image editing tools on mobile. Enlight integrates the largest amount of features within a single mobile editing application, including features currently unavailable even on desktop. Enlight with its sheer magnitude and quality of functions - was developed in combination with an intuitive and easy-to-use UI, in order to empower creativity in users of all experience levels, all within the palm of their hand.

"Most great photo apps succeed because they do one thing exceptionally well. Enlight succeeds because it does everything exceptionally well," said Dan Berman, founder of Mobile Photography Awards. "Enlight is the first true Swiss Army knife of photo apps. You'll want to keep it handy and use all of its features, all the time, he added."

Device Requirements:
* iPhone and iPod touch
* Optimized for iPhone 5, iPhone 6/6 Plus
* Requires iOS 8.1 or later
* 97.3 MB

Pricing and Availability:
Enlight 1.0 is $3.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Photo & Video category.

Lightricks Inc. is an Israeli startup, founded by five entrepreneurs with a proven track record in both academia and industry. Lightricks developed the LTEngine(TM), a state-of-the-art mobile image processing engine, and the SafeBrush(TM), a precision tool for the most accurate results. Building on this technology, Lightricks created the successful mobile app Facetune, a powerful and fun portrait photo editor that enables everyday users to easily achieve professional-level results. Facetune became the #1 Photo & Video app in over 120 countries, was selected for Apple's Best of 2013, Google Play's Best of 2014, and is currently used as Facebook's case study for user acquisition. Copyright (C) 2015 Lightricks Inc. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.


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