Game Monetization through Branded Merchandise Sales
Jul 05, 2013Game Monetization through Branded Merchandise Sales
Jul 05, 2013 - Many mobile game developers have faced a situation when their game is well accepted by users, but in-app purchases or ads don't bring in much income. See how sales of branded merchandise can help. For instance, Rovio published a report this year, which showed that sales of real-life goods were responsible for 45% of the company's annual income. This goes to prove that game monetization through branded merchandise sales is a smart option to explore for any game developer.