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Number of mCommerce apps in App Store increased 1320% over 2 years

Jun 06, 2017 - Clickky, in collaboration with Appfigures, has released "The Past and the Future of Shopping apps," a white paper that analyzes applications on both iOS and Android platforms throughout 2016. The report provides a review of the general trends in online shopping via mobile devices, zeroing in on the shopping apps category worldwide. It serves to help marketers understand the current trends in mCommerce and increase the efficiency of marketing strategies in the Shopping apps category in 2017.

Clickky invents a new model of mobile ad campaign pricing

Jul 24, 2014 - Clickky brings performance marketing into the mobile ad space, with its brand new CPE campaigns. CPE or cost-per-engagement model means that advertisers define metrics to differentiate the engaged users. It could be anything from completing an in-game tutorial to sending an email. The campaign cost is determined based on the quantity of engaged users rather than clicks or installs. This model helps advertisers acquire new active users rather than increase app install base.

Dream: Hidden Adventure game from Renatus is available for iPad users

Nov 21, 2013 - Renatus today is proud to announce Dream: Hidden Adventure 1.4 for iPad. Dream: Hidden Adventure offers a unique setting with a fairy-tale storyline that makes a game stand out among apps of this kind. All worlds involve their own stories & characters. Help characters to find all missing objects listed by names or silhouettes. Collecting special objects and coins inside the game helps to unlock more levels and continue the game traveling from one hovering island to another.