March 27, 2010 in iAnnouncements (F)
[prMac.com] Miami, Florida - RawApps announces the launch of an affordable new service designed to help publishers and developers of iPhone and Android apps market their products using the same high production media tools that were once only available for big budget productions.
The turnkey marketing video service for promoting mobile apps works in the following manner. A publisher or developer submits their screenshots, logos and text descriptions to RawApps. The video production team inserts the clients' assets in the corresponding placeholders and the final video is delivered within 24 hours in mpeg-1 format. Clients are then free to promote and share their new video on social media sites such as Facebook and YouTube. Uncompressed formats are available for clients who are interested in running their spots on more traditional platforms such as tv and local.
RawApps also offers promotional videos in HD format for clients who can provide screenshots in the proper format. In house voice over talent is also available for more in depth customization as well a variety of templates to choose from. As the demand for marketing iPhone Apps continues to grow RawApps will continue to expand their client offerings with consulting services for WordPress sitelets for apps and various inbound marketing techniques.
RawApps is the mobile media division of RawShorts a new media organization whose video clients have included Walmart, Fedex, Chrysler Corp, Universal Picture and ESPN to name a few. Their development work has been noted and featured in publications such as Advertising Age, MediaWeek, The Long Tail and The Miami Herald. In addition to offering turnkey promotional videos for apps, the company also runs a web based app generator for RSS feeds, YouTube Channels and bloggers. Copyright (C) 2010 RawApps. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.