BitsDuJour Enters the Mac Daily Deals Fray - Launches Software Bundle

December 17, 2010 in Promotions (E)

[] Philadelphia, Pennsylvania - BitsDuJour, the internet's most popular daily deal site for Windows software, announces the launch of its first large-scale software bundle. The BitsDuJour Bundle debuted on Monday, December 13th featuring 10 software titles at a total discount of nearly 88%. It will run through Friday, December 24th at 11:59pm EST. The BitsDuJour Bundle is unique in that every software title represented is available for either the Mac or Windows operating systems.

"Software bundles of this nature have been making waves in the Mac community for several years now" said Nico Westerdale, the President of BitsDuJour and CEO of its parent company, Iconico Inc. "However, Windows users have been sorely neglected. The BitsDuJour bundle is Windows-compatible, but we actually took it a step further and made sure that the included software was available for users on either Windows or OS X. In fact, as far as we know we're the first deal site to do this with a general interest software bundle."

The bundle also heralds 4-year old BitsDuJour's official entrance into the Mac daily deals community. As of January 1st 2011, BitsDuJour will begin offering a daily Mac deal alongside each and every daily Windows deal, or a dual-platform title when available.

"We're extremely excited to be entering the Mac fray in 2011" said Westerdale "and are looking forward to introducing our services to OS X users. We think the Mac community will appreciate the breadth and quality of the software that we bring to the table. Not to mention the discounts."

The BitsDuJour Bundle features a variety of software titles from different genres:

BitDefender Antivirus 2011 is one of the most powerful antivirus engines on the market, and one of the most-licensed. TuneUp Gold provides a number of utilities for cleaning, fixing, and accurately renaming songs in a cluttered music library. NTI Shadow is an award-winning backup utility that supports both one-way backup and two-way synchronization. Screen Calipers is a unique utility that allows users to measure anything on their computer screen via virtual calipers. LastPass is a revolutionary browser-based password manager that is compatible with many browsers and mobile operating systems. Postworkshop Artists Edition provides a number of artistic tools for manipulating digital photos, images, and renders. LightCrafts Aurora utilizes a number of behind-the-scenes image-editing technologies in order to automatically optimize digital photos. 38 Handwriting Fonts is an impressive collection of fonts designed to capture the casual personality of handwriting. EarthDesk is a wallpaper application that puts a dynamic, detailed, rendered map of the world on the desktop, complete with moonlight, clouds, and weather patterns. Finally, Movavi Video Converter is a multi-platform video conversion title with support for dozens of portable media devices.

Customers interested in learning more about The BitsDuJour Bundle should head over to www. BitsDuJour. The bundle will occupy the main index page for its duration. Media and interview requests should be directed to Roger Thomasson at (415) 509-7037.

Located in Philadelphia, Pennsylvania, BitsDuJour offers Windows software applications and products at substantial discounts, where each deal is available usually for one day only. Every day we offer 24 hour discount deals, on both Windows and Mac software, or a web service. The deal is available for 24 hours only starting at midnight Eastern time. Copyright (C) 2010 BitsDuJour. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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