piRAWnha, The First Raw Image Developer For iPad, Is Released In iTunes

in Photo and Video (F)

[prMac.com] San Francisco, CA - There is a new app for photographers eager to develop and process raw images on the iPad. The iPad allows users to view the JPEG thumbnail image embedded in the raw image file, but it cannot process the raw data itself. To take advantage of this capability, Cypress Innovations has launched piRAWnha, the only app to enable raw processing on the iPad.

piRAWnha supports raw images transferred to the iPad with the Apple iPad Camera Connection Kit or photos added to the iPad via syncing with iTunes. In piRAWnha, the raw data can be edited and once the settings have been optimized, a high-quality JPEG image file can be exported to the Photo Library.

piRAWnha features both raw developing and post-processing options, including:
-Exposure compensation
-White balance correction (automatic settings and manual)
-Highlight recovery
-Denoise operations
-Gamma correction
-Saturation-hue-brightness adjustment
-High-quality contrast adjustment
-Updated image histogram (red-green-blue) while editing

Throughout the editing process, the user can toggle between edits (double-tap) and between edits and the original image (triple-tap). piRAWnha can generate thumbnails when the iPad does not automatically generate them and also supports the use of presets to hasten the editing process. Additionally, piRAWnha supports editing of non-raw images such as jpegs, tiffs and png files.

Raw images can be exported to the iPad's Photo Library individually or as a batch. piRAWnha can also run in the background, so while it works to export the images, other apps can be used on the iPad. piRAWnha works with all raw files supported by Apple.

piRAWnha, the first raw image developer for iPad, is a true companion for the serious photographer.

Device Requirements:
* Compatible with iPad
* Requires iOS 4.2 or later
* 12.1 MB

Pricing and Availability:
piRAWnha 1.1.1 is only $9.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Photography category.

Cypress Innovations is a creative software development group currently focused on iPhone and iPad apps for photography, fitness and education. All Material and Software (C) YYYY-2011 Cypress Innovations / All Rights Reserved. Apple, the Apple logo, iPad, the iPad logo, are registered trademarks of Apple Computer in the U.S. and/or other countries.


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