October 13, 2011 in Education (E)
[prMac.com] Washington, District Of Columbia - Tales2Go is pleased to announce today it was awarded a prestigious Mom's Choice Gold Award(R) as one of the best in family-friendly media, products and services.
The Mom's Choice Awards(R) (MCA) is an awards program that recognizes authors, inventors, companies, parents and others for their efforts in creating quality family-friendly media, products and services. Parents, educators, librarians and retailers rely on MCA evaluations when selecting quality materials for children and families. The Mom's Choice Awards(R) seal helps families and educators navigate the vast array of products and services and make informed decisions.
"We are honored to be recognized by the Mom's Choice Awards(R) as being an innovative and trusted mobile platform for audio stories from leading publishers and storytellers," said William Weil, Co-Founder and CEO of Tales2Go. "Kids love listening to stories, and by streaming them to mobile devices in the classroom and beyond, we've made access easier and more economic than alternatives such purchasing or downloading CDs."
MCA's esteemed panel of judges includes education, media and other experts as well as parents, children, librarians, performing artists, producers, medical and business professionals, authors, scientists and others. A sampling of MCA's panel members includes: Dr. Twila C. Liggett, ten-time Emmy-winner, professor and founder of PBS's Reading Rainbow; Julie Aigner-Clark, Creator of Baby Einstein and The Safe Side Project; Jodee Blanco, New York Times best-selling author, Priscilla Dunstan, creator of the Dunstan Baby Language; Patricia Rossi, host of NBC's Manners Minute; Dr. Letitia S. Wright, D.C., host of the Wright PlaceTM TV Show; and Catherine Witcher, M.Ed., special needs expert and founder of Precision Education, Inc.
MCA judges are bound by a strict code of ethics which ensures expert and objective analysis free from any manufacturer association. The evaluation process uses a propriety methodology in which entries are scored on a number of elements including production quality, design, educational value, entertainment value, originality, appeal and cost.
To be considered for an award, each entrant submits five identical samples of a product. Entries are matched to judges in the MCA database. Judges perform a thorough analysis and submit a detailed assessment. Results are compiled and submitted to the MCA Executive Committee for final approval. The end result is a list of the best in family-friendly media, products and services that parents and educators can feel confident in using.
Founded in 2009, Tales2Go is an award-winning subscription kids' audio story app/service, which offers teachers and parents instant and unlimited access to over 1,600 stories from leading audio publishers and storytellers to stream on Apple mobile devices in the classroom, car, at home or on-the-go. Stories range from fairytales to popular series and characters such as Clifford, Ivy and Bean and Diary of a Wimpy Kid to classics such as Treasure Island and 20,000 Leagues Under The Sea. Listening to stories is a proven pathway to becoming a skilled reader - at all levels - as audio books expose kids to vocabulary, build critical listening and comprehension skills and excite kids about literature. Copyright (C) 2011 Tales2Go. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.