New StratPad for iPad Simplifies Business Strategy Development

in Business (E)

[] Victoria, Canada - GlasseyStrategy announced today that their StratPad for iPad app is now available on the App Store. With StratPad, owners and managers of small- and medium-sized companies create and execute their complete business strategy in a step-by-step fashion.

"Business strategy is the most powerful management tool available to company owners and managers. Despite this, only 1% of companies use strategy effectively because it's complicated, time-consuming and expensive," said Alex Glassey, managing partner of GlasseyStrategy. "StratPad uses the iPad's user-friendly design to simplify strategy and make it effective and affordable for all businesses."

StratPad is divided into three sections, Learn, Create and Share. Each section is broken into chapters like a book. Section One's four chapters teach users about strategy and encourage them to think strategically about their own company.

In Section Two, StratPad provides templates, instructions and examples to help users develop and record their own strategy. All strategy information entered into StratPad is saved instantly on the iPad.

In the third section, StratPad automatically creates nine reports tailored to the user's strategy. Users can view reports on their iPad, print them wirelessly or email them as high-resolution PDFs. The nine reports include:

* A Strategy Map which graphically illustrates the overall strategy;

* A Summary Business Plan that is designed to be shared with investors and bankers; and

* A Project Plan and a Gantt Chart that help management execute their strategy.

StratPad supports an unlimited number of strategies. Strategies can be modified and updated at any time.

Device Requirements
* Exclusive to the iPad
* Requires iOS 4.0 or later
* 3.2 MB

Pricing and Availability
* Introductory price of US$4.99 (or equivalent) from Dec 1 to Dec 2, 2011
* Regular price is US$34.99 (or equivalent) from Dec 3, 2011
* Available worldwide on Dec 1, 2011 exclusively through the App Store

Based in Victoria, Canada, GlasseyStrategy is a business strategy advisory firm started by Alex Glassey in 2002. GlasseyStrategy works closely with the senior management of ambitious companies to help them get to the "next level". Copyright (C) 2011 GlasseyStrategy. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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