launches free online App Store marketing workshop

in iOS Development (E)

[] Warsaw, Poland - is planning a free online course for indie devs. During that course the participants will work on the marketing aspect of of their apps. The course is intended for indie developers who didn't yet have the time to master the secrets of App Store. We want to give them a few simple techniques, walk them by hand, and answer their questions. We're focusing mostly on non-entertainment product marketing, but all developers are welcome to participate.

They will especially focus on:
* Building a better keyword set / SEO
* Making sure that their sales copy and other marketing materials are right
* Learning how to use the right tracking and sales tools for the job

"There is a plenty of good apps in the store which just don't sell because of a poor marketing. Sometimes it takes just a few tweaks with keywords, description copy or screenshots to go from being broke to being break even" - says Tomasz Kolinko, founder of "We want to teach the developers how to use the right marketing tools, especially our DIY App Store Optimization toolkit".

The course is free, no strings attached. Will happen 12th March 2012, 11a.m. PST, online, with an opportunity for Q&A. The course content will also be republished at a later date. itself is an online app marketing toolbox. It helps users to measure their position in app store for given keywords, track competitors, and distribute free promo codes. The regular price for the service is $9.95/month, but developers who complete the course will get a free one-month access. is a tool for white-hat DIY App Store marketing. It helps users to track their positions in iPad and iPhone store search for given keywords, to track competitors and their press releases, and to distribute free app promo codes in a user-friendly fashion. was built by Motivapps, an iPhone app development company building apps since 2010. Copyright (C) 2010-2012 All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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