February 29, 2012 in Weather (E)
[prMac.com] Oklahoma City, Oklahoma - In a move that makes traditional weather forecasts as outdated as the typewriter, RainAware LLC today introduces RainAware, its breakthrough new app for the iPhone and iPad that uses a proprietary forecasting system to predict within minutes when rain, snow, sleet, and storms will reach the user's exact location. An Android version of RainAware will be released in the spring.
After years of testing, the meteorologists behind RainAware have developed a groundbreaking system to tell users precisely what time precipitation will begin and end, up to 3 hours in advance. RainAware uses the phone's GPS location, local radar, and their exclusive algorithms to produce a reliable and precise weather forecast.
"With RainAware, a new era of weather forecasting has begun," said the creators of RainAware. "We've been conditioned to expect bad forecasts, but hopefully this is about to change."
The app's creators, who have nearly 40 years of combined experience in meteorology and computer programming, sought out to improve upon what they saw as an outdated system of inaccurate and confusing weather forecasts virtually everywhere you look.
"Ask ten people what a '50% chance of rain today' means and you might get ten different answers. It doesn't tell you for sure if it's going to rain, and certainly not what time," said the creators of RainAware.
Conventional forecasts from TV and newspapers, weather sites and other mobile apps can only give generalized predictions about when precipitation will arrive in your area. As a result, many times the forecast ends up being wrong. "Weather can change rapidly over a very short distance. It might rain on half the people in the area, but that leaves the other half with a bad forecast," the app's creators said.
RainAware upgrades the traditional, general-area forecast to a much more specific one tailored to the individual, providing precipitation start and end times to within minutes, and removing a large amount of uncertainly in the short-term.
"Why get stuck in the rain if you don't have to? We now have the technology to help people stay dry and alert them when rain is on the way, up to a few hours in advance," said the creators of RainAware. "My wife and kids were running errands the other day and were about to go to their car when it started pouring. She called and I ran the algorithm for her coordinates. I told her to wait 12 minutes for it to stop."
The creators are also announcing that after purchasing RainAware, users will benefit from periodic server-level updates to the RainAware system that will improve the accuracy of their forecasts over time. "We know that weather prediction will never be perfect," they said. "But that won't stop us from trying."
Features of the new RainAware app include:
* Accurate weather forecasts: Shows precise time and intensity estimates for the user's exact location
* Easy to read: The main screen is a simple clock format, or see a 3-hour graph or unique 1-hour rain clock
* Points of interest: Offers exact precipitation times for nearby airports, golf courses, downtown areas, sports stadiums and more
* Radar maps: Displays up-to-date local radar images with the current location highlighted
* Smart backgrounds: Images change based on storm threat and time of day
* iPhone, iPod touch, and iPad (Android coming soon)
* Compatible with all iOS versions
* 11 MB
Pricing and availability:
RainAware Service 1.0 is currently available for sale in the United States and Puerto Rico through the App Store in the Weather category for $6.99 USD. Review copies are available upon request (while supplies last). An Android version of the app will be released in the spring.
Based in Oklahoma, RainAware LLC specializes in providing the most accurate and useful precipitation forecasts available, in an easy to understand format. The company's vision is for precipitation times to become as commonplace as a clock for all individuals, integrated into mobile apps, public display systems, in-home devices, and in-route navigation systems. Their mobile app, RainAware, was recently released in the App Store. Copyright (C) 2012 RainAware LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.