January 29, 2013 in Productivity (F)
[prMac.com] Dublin, Ohio - At just 17 years old, Megan Holstein is trying to become a name in graphic design. Her first venture into graphic design is an app called the Tree App, a task manger for the roaming college student. What's so special about the Tree App is the design. Instead of looking like a traditional app, it is designed in a style called flat design; the same design used in Windows 8 and Android. Younger people on the iPhone will respond to it more, as more young people use android then iOS.
The claim to fame feature of Tree is unlimited organization; many task managers have a limit on how many categories and projects you can have. The Tree App is designed to be flexible and to accommodate any lifestyle - and this means accommodating any organization.
Her goal isn't to turn a profit, but to turn heads. With the new design style, people will be willing download this inexpensive task manager for two reasons. One, because it's more inexpensive then any other on the market. Two, because it's an absolute pleasure to use.
How is it going to be done? Using a crowdfunding website called indiegogo.com. Indiegogo.com is an international crowdfunding website allowing anyone to get their startup off the ground if they can pull together the funds. And since Megan is only 17 years old, she is using her father's account.
The Tree App is important in her life because if successful, it will allow her to go to college. Megan's little brother Jason is autistic, and all the extra money in her family is spent on Jason's care. Megan has already started an app business for Jason, called Pufferfish Software. However, this business only makes enough money to sustain itself, since it is such a small market. If Megan can not get the Tree App off the ground, not only will it not become a reality; she will have to take jobs to put herself through college, and close down Pufferfish Software as well.
Located in Dublin, Ohio, indie developer Megan Holstein focuses on apps for Autism. Copyright (C) 2013 Megan Holstein. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.