Microsoft and Intel powered WinTab pre-loaded with the Magzter app

in News (E)

[] New York, New York - The world's largest and fastest growing global digital multi-platform newsstand and magazine store, Magzter will now have its app pre-loaded on all of Sakri's WinTab devices. SAKRI IT Solutions Pvt. Ltd. (SAKRI), a Pune based Value Added Distribution Company well known in the IT / Mobile Channels has collaborated with Microsoft and Intel to launch Windows based tablets powered by Intel(R) Processors in India, Malaysia and Bangladesh under the brand name WinTab. Magzter is all set to wow WinTab users with its unparalleled digital reading experience through its app that presently has over 23 million users around the world.

Through its various partnerships, SAKRI will provide adaptive learning online courses for higher education and competitive exams like CAT, JEE, AIPMT, Banking and CPT as well as add multiple creative dimensions in the day to day operations of employees across different sectors like banking, insurance etc. The applications on the WinTab will help improve the user's productivity and enhance customer experiences. The educational content will include interactive reading material, recorded video lectures, animations, formative assessments and digital analytics.

SAKRI launched the first Win 8.1 tab (8" & 10") in Delhi with the Magzter app pre-burnt in the device during its mass production. The next move will see SAKRI holding pan-India launches of the device in the coming months through LFRs like Croma, Reliance and online portals like Flipkart, Amazon and Snapdeal. The Win 8.1 tab tablets have 8-inch and 10.1-inch IPS displays at a resolution of 800 x 1280 pixels, powered by a 1.33GHz quad-core Intel Atom Z3735D processor and run on Windows 8.1 OS with Bing. They also come with a 1-year subscription of Office 365 Personal Plus.

Strategic thought has gone into the marketing and promotion plans of WinTab and SAKRI will be undertaking a massive campaign involving advertising and branding through radio, TV promotions, hoardings, banners, indoor & outdoor space branding, retail outlets and more to ensure that app partners get maximum visibility.

"Today everyone is moving towards Digitization. Magzter is a leading Digital Magazine Store and we are confident that our customers can take advantage of this. The product being a Microsoft driven initiative and a windows based platform as the underlying OS and an app like Magzter is a definite value add for the customers and end users. We want our customers to access the facility of having a Digital magazine at their finger tip and to cater the upscale community which would use our devices to have the app as one of the value add in terms of access to digital magazines." - Satish Kumar Mantri, VP - Business Development, Sakri.

"We would like to congratulate SAKRI on the launch of WinTab; a product that is going to have consumers more pleased than ever owing to its smartness, superb-efficiency and utility. WinTab is all set to enable the best computing experience to end-users, powered by the Intel(R) Atom(TM) Processor and a host of valuable consumer service apps like Magzter. We are proud to be associated with the Indian born WinTab that not only delivers a compelling computing performance but a great battery life to stay in tune with mobile lifestyles today. Here's to a brand new association and great times ahead!" - Girish Ramdas, CEO, Magzter Inc.

"Hearty congratulations to SAKRI on their creation - WinTab! We would like to thank SAKRI IT for choosing the Magzter app to be among the special package of pre-loaded apps on this device that is going to change the way consumers view and utilize the tablet. Magzter was conceptualized to make a positive change by motivating consumers to go digital for a green, paper-free environment and the WinTab is poised take this move further into education, employment and the empowerment of consumers. We wish you all the very best!"- Vijay Radhakrishnan, President, Magzter Inc.

SAKRI is the leading technology partner of choice for businesses and users looking at enhancing competitiveness and driving productivity. As the preferred product re-seller and distributor of technology assets, SAKRI seeks to empower emerging businesses with not only cost-saving but speeds time-to-market thereby impacting outcomes significantly.

Since its inception in April, 2009, SAKRI has created value for both partners, customers and individual users through their unique blend of cost competitive, customer-centric, comprehensive partner network and an excellent operational infrastructure. With revenue of USD 60 million in 2012-13, SAKRI is on a blazing growth trajectory.

Backed by a strong track-record of creating and managing excellent partner ecosystems, SAKRI today has over 300 employees spread over 12 branches across India with a presence in every state. With a strong Asia Pac presence, SAKRI's comprehensive range of products and software services and solutions enable a number of individual users to dramatically transform the way they do business.
SAKRI's capabilities across service lines - Network Security Products, Software Services, and KPO translate into a differentiated value proposition unmatched in range and reach. Equipped with the Master Distributor of Kaspersky LAB products for Retail and SME sector offering both marketing and technical support, SAKRI is now leading the way in building strategic partnership with MNCs keen on making an entry in India and those intent on further expanding their business here.

With its unique focus on distribution and partner program, demonstrated by strategic and comprehensive relationships with some of the world's best brands like Kaspersky, Microsoft, Cisco, Micromax and Airtel, SAKRI has continued to manage high-end complex engagements to build a growth-led and sustainable business.

Magzter counts among its publisher customers some marquee names including Hearst (USA), Conde Nast (USA), Newsweek (USA), AMI (USA), Dennis Publishing (UK), Haymarket (UK), Media24 (South Africa), Edipresse Asia (HK), India Today Group (India), WorldWide Media (India), MAXIM Inc. (USA), Black Enterprise (USA), Singapore Press Holdings (Singapore), RBA (Spain), Grupo Expansion (MX), ePub Direct, Casemate Group, Ivy Press, Oxbow Books, AUK, Gill & McMillan, Westland, Arcturus Publishing Ltd, Osprey Group, Leadstart Publishing, Panoma Press and has been rapidly expanding its publisher base with magazines and books from more than 50 countries including USA, UK, Germany, Spain, China, Hong Kong, India, Indonesia, Mexico, Thailand, Philippines, Malaysia, Singapore, and more, making Magzter truly the #1 choice for book readers and publishers the world over.

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 6.0 or later
* 17.0 MB

Pricing and Availability:
Magzter - Magazine & Book Store 3.2.3 is free and available worldwide through the App Store in the News category. The app is also available on Google Play, and Windows 8, the web, Amazon App Store and Kindle Fire and is expanding to more platforms soon. Magzter's easy purchase and renewal systems ensure subscriptions are paid on time, eliminating the need for paper checks and postal mail issues. Users can buy their magazines on any of the above devices/platforms and seamlessly port their purchases to any other devices, a feature unique to Magzter.

Magzter Inc. is the world's largest and fastest growing self-service, cross-platform digital magazine store and newsstand with over 19 million digital consumers, more than 3500 magazines, 1000s of books and comic titles from over 1000 publishers. Headquartered in New York, Magzter has its local offices in London, Paris, Barcelona, Munich, Amsterdam, Cape Town, Chennai and Singapore and will soon be expanding to other countires. Founded by global entrepreneurs, Girish Ramdas and Vijayakumar Radhakrishnan in June 2011, Magzter enables magazine publishers around the world to create and deliver digital editions of their titles to global consumers. Powered by its proprietary OREY Click Publishing System(R), Magzter also enables their customers to publish interactive/audio-visual content in the magazine as it supports HTML 5. All Material and Software (C) Copyright 2014 Magzter Inc. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.


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