Macworld launches the new App Gems app for the iPhone

in Productivity (E)

[] San Francisco, CA - Macworld, the world's foremost authority on Apple products, today announces the release of App Gems, an iPhone app designed to spotlight the very best iPhone apps.

The worst thing about the App Store is that it's an embarrassment of riches. Mixed in with the zillions of mediocre and silly apps, there are thousands of really valuable apps - ones you might never even know about if someone didn't point you in the right direction.

That's why Macworld has created App Gems, an iPhone app that makes the App Store's collection of over 70,000 apps more manageable. Powered by Macworld's App Guide, App Gems is the place to look when you're trying to discover the next great app to download to your device. And since its debut last week, App Gems has already become the top paid app in Apple App Store.

App Gems has a simple, friendly, and familiar interface: There's an exclusive App Gem of the day, handpicked by Macworld's team of editors and reviewers. You'll be able to read the last two weeks' worth of app picks direct from the Today's Gem tab. From the app's Top Rated tab, you can see the highest-rated apps in each category on the iTunes Store, as determined by Macworld's reviewers. A News tab provides a full-content feed of all the iPhone- and iPod touch-related news that we post on Macworld, right within the app.

App Gems has the following features:
* Daily app recommendations from Macworld editors
* Quick access to themed essential collections of apps
* The latest news delivered straight to your iPhone
* Location-based app suggestions

The $2 App Gems app is an indispensable resource for all iPhone users, developed by Macworld with the programming expertise of the good people of DS Media Labs. For the latest on apps, follow us at @appguide on Twitter or visit the App Guide online.

About Macworld:
Mac Publishing, LLC, a subsidiary of International Data Group (IDG), publishes the world's leading independent Macintosh magazine and Web sites. Every month Macworld, one of ASBPE's Top 10 B2B Web Sites of 2008, and winner of the 2007 Jesse H. Neal Award for Best Online Article or Series, reaches an average issue audience of nearly one million Macintosh professionals and enthusiasts while garners an average of nearly 5 million monthly unique visitors and averages over 19 million monthly page views (HBX: October 2008 - January 2009).

About IDG:
International Data Group (IDG) is the world's leading technology media, events, and research company. IDG's online network includes more than 450 web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG also publishes more than 300 magazines and newspapers. IDG is a leading producer of more than 750 technology-related events including Macworld Conference & Expo, OpenSource World, E3, DEMO, Storage Networking World, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events.


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