miCoach Soccer App Delivers New Technology to Next-Generation Athletes

in Games

[prMac.com] Herzogenaurach, Germany - In conjunction with adidas' release of the miCoach SPEED_CELL, and the much-anticipated adizero F50 soccer cleat, miCoach Soccer has arrived for free on iPhone and iPod touch. The miCoach SPEED_CELL, adidas' latest injection of advanced technology into training, captures an athlete's 360 movement and measures key performance metrics including average speed, maximum speed, number of sprints, total distance, distance at high intensity levels, total steps and stride rates.

The miCoach SPEED_CELL can be placed directly into the cavity of the adizero F50 soccer cleat, or attached to any training shoe when purchased separately. The device's internal memory tracks and stores up to seven hours of data and wirelessly transmits performance data to iPhone, iPod touch, MAC or PC.

miCoach Soccer for iPhone and iPod touch:
adidas' miCoach Soccer app syncs with SPEED_CELL, collects and visualizes data, and allows athletes to share stats via social media or upload stats to adidas' interactive online training system, miCoach.com. Data can then be analyzed and compared with friends, followers, and even some of the top soccer players in the world. Athletes can use the stats collected from the pitch to power a virtual avatar featured in the miCoach Soccer mini-game. The more an athlete train or plays, the better their mini-game avatar will perform.

Daniel Alves, one of the world's premier defensive players and miCoach Soccer's chief ambassador, walks athletes through the app experience and provides encouragement via a series of in-app videos and motivational messages.

About miCoach:
miCoach is an interactive training system, which turns personal potential into results. It was developed to motivate, inspire and enable athletes to become better and reach their training goals, regardless of their training levels. The system offers devices such as the miCoach pacer, as well as training plans and guidance for various sport disciplines on miCoach.com

About miCoach SPEED_CELL:
The miCoach SPEED_CELL captures an athlete's 360 movement and measures key performance metrics including average speed, maximum speed, number of sprints, total distance, distance at high intensity levels, total steps and stride rates. It can be placed directly in the cavity of the adizero F50 soccer cleat, or attached to any training shoe when purchased separately. The device's internal memory tracks and stores up to seven hours of various measurements and movements during a training session, and then wirelessly transmits performance data to iPhone, iPod touch, PC or MAC

Device Requirements:
* Compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad
* Requires iOS 4.2 or later
* 186 MB

Pricing and Availability:
miCoach Soccer 1.1 is free and available worldwide exclusively through the App Store in the Sports category.

adidas is a global designer, developer and marketer of athletic footwear, apparel and accessories with the mission to be the leading sports brand in the world. The adidas brand is part of the adidas Group, a corporation that includes brands such as Reebok, TaylorMade and Rockport. Copyright (C) 2011 adidas. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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miCoach Soccer App Delivers New Technology to Next-Generation Athletes

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