First iOS App Released Using Core Image for Real-Time Photo Effects

in Photo and Video (E)

[] San Francisco, California - Wave, the developer of Flare for iPhone, today is pleased to announce Process 1.1.1, a real-time image editing app for the iPhone, iPad, and iPod touch. A photographer, filmmaker, and avid post-processing aficionado known for the first true HDR video technique, developer Alaric Cole was not impressed with the state of the current iPhone photo editing applications. The fatal flaw of many of them was the plethora of progress bars and waiting screens. Believing the iPhone to be all about instant gratification, the developer built Process with the goal of never making you wait, or getting in your way.

In Process, every adjustment made, such as contrast, saturation, white balance, or exposure, is displayed immediately. Moving a slider or selecting a color displays the change in real-time. Built on Core Image and OpenGL, Process is made for speed. Even saving an 8 megapixel photo to the Camera Roll is instantaneous. In fact, it's sometimes unsettling how fast things can be, as iPhone users have grown accustomed to the slow "processing" screens of Hipstamatic and other previous-generation photo apps.

There's no history or undo in Process, because any change is able to be modified, disabled, or removed in a non-linear fashion. Process is completely non-destructive, and multiple versions of an original can be saved or shared.

Daring Fireball said, "It's apps like Process that make today's camera market so fascinating." Process is the new breed of image post-processing apps for mobile.

Device Requirements:
* iPhone 3GS, iPhone 4, iPhone 4S, 3/4G iPod touch and iPad
* Requires iOS 5.0 or later
* 2.7 MB

Pricing and Availability:
Process 1.1.1 is only $0.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Photo & Video category.

Wave is focused on creating highly usable and beautiful apps. The iPhone offers a great user experience, an experience we aim to match. Copyright (C) 2011 Alaric Cole. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.