Movie App's Bad Dress Rehearsal Leads to Good First Performance

in Entertainment (E)

[] Bath, United Kingdom - A mediocre review is something all app developers receive on occasion, but after a recent critique by the popular 'Macworld' website Renniksoft, creators of the unique Movie Genius service, decided to substantially re-write their iPhone app to address each and every observation detailed in the review. Today Renniksoft announce the culmination of this work, their new movie recommendation app for iOS devices, Movie Genius 3.0.

Instead of recommending movies by matching cast or crew Renniksoft's Movie Genius actually compares the plots and themes of films to make suggestions that match in subject matter and style. Whilst the Macworld review acknowledged that Movie Genius was very easy to use it identified that movie categorization and the time taken to recommend films could be improved.

Movie Genius 3.0 addresses these issues head-on. Instead of trying to categorize movies into only six categories it now lists an impressive thirty-six different genres of film, making it far easier to select the type of movie to be recommended. In addition the new app significantly improves its plot and theme matching algorithm, both in accuracy and speed, and now takes into account audience recommendations to bring an element of crowd-sourced feedback to the recommendation mix. The result is a fast, accurate and innovative film recommendation service covering an unprecedented breadth of film genres.

Backed by a database containing tens of thousands of films, Movie Genius has been described as "one of the hottest new apps on the iPhone" by Top iPhone App Reviews and as "a very cool app indeed" by The Daily App Show. "Movie Genius was created to provide the type of movie recommendations you'd normally only get from friends or family." said Clive Skinner, founder of Renniksoft. "As such, we are determined to give our users the best and most accurate movie recommendations possible so we felt it only right to respond to the Macworld review in the most constructive way possible, by making our app even better".

The changes to Movie Genius don't end there as the new version also has a regularly updated news feed, supplying all of the latest movie news and gossip. The app has also been optimised for iOS 6 and the new 4" screen size of the iPhone 5 and has elegant new icons and graphics throughout. Movie Genius offers recommendations for the Action, Adventure, Animation, Comedy, Crime and Drama movie genres completely free.

A simple in-app upgrade removes ads and enables recommendations for the Disaster, Docu-film, Eastern, Everything, Family, Fan Film, Fantasy, Film Noir, Foreign, History, Holiday, Horror, Indie, Kids, Music, Musical, Mystery, Neo Noir, Road Movie, Romance, Science Fiction, Short, Sport, Sport Event, Sports Film, Suspense, TV Movie, Thriller, War and Western film genres.

Movie Genius also allows:
* Sharing of recommended movies via social media sites
* Renting or buying of films through iTunes
* Viewing of YouTube trailers and clips

Film overviews, cast lists, photos, biographies, filmographies, ratings and votes add to the extensive information provided by the app.

Device Requirements:
* iPhone, iPod touch, and iPad
* Requires iOS 4.3 or later
* 8.7 MB

Pricing and Availability:
Movie Genius 3.0 is Free and available worldwide exclusively through the App Store in the Entertainment category. Further film genres are enabled via in-app purchase.

Renniksoft is based in the historic city of Bath in the United Kingdom and was founded in 2011 to develop innovative and original apps exclusively for the Apple iPhone, iPad and iPod touch devices. Copyright (C) 2011-2012 Renniksoft. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


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