Augmented Reality on the iPhone - A New Journey for Travelers

in Travel (E)

[] Montreal, (QC) Montreal, Canada - mTrip Travel Guides for iPhone and iPod touch is one of the first travel guide applications on the market to offer Augmented Reality (AR). With AR capabilities, travelers will now experience travel in a way they never have before, in virtual reality! mTrip's goal with AR, along with the many other interactive travel features in the app is to offer the traveler the most exciting and intelligent travel experience.

With augmented reality, the traveler is now touring the city at its most heightened and surreal view. Helpful tourist information is super-imposed onto ones iPhone 3GS or iPhone 4, allowing the person to get a snapshot of all the points of interest in any given area. It's one of the most advanced, exciting, and intelligent ways to travel.

Why is Augmented Reality Useful for your Next Trip?
* Super-impose helpful travel information over your actual view of the city
* Visualize museums, monuments, restaurants, hotels, cafes and much more on the iPhone 3Gs or iPhone 4 screen. Filter down to view one type of attraction at a time.
* Display real-time directions, distances, prices, traveler ratings as well as whether a point of interest is open or closed
This is all done offline with no roaming fees

"AR is the newest and most exciting feature available on portable device applications, especially in the travel market. With AR, travelers will be able to find whatever they are looking for in their area, be it a restaurant, hotel, tourist attraction, and much, much more," says Frederic de Pardieu, CEO of mTrip. "mTrip's goal is to bring a fresh and meaningful approach to the travel market by enhancing the travel experience for those seeking a smarter, more innovative way to travel. It's just the beginning for mTrip and AR is only one of the first exciting features to be offered!" says de Pardieu.

What other interactive features does mTrip offer the traveler? Users can build completely personalized and automated trip itineraries, get located on a map instantly with directions to and from each point of interest, contribute unlimited ratings, reviews and updates to the travel guide, as well as share postcards of tourist attractions over Facebook and email.

Available City Guides:
London, Paris, Amsterdam, Berlin, Rome, Barcelona, New York, San Francisco and Chicago

Available Languages:
English, French, German, Spanish and Italian (Italian available for European cities only)

Price (per destination):
$5.99 - 3.49

mTrip publishes interactive travel guides for smart phones and portable devices, like the iPhone and iPod touch. Combining expert content from Falk Content and Internet Solutions (Falk CIS), user-generated content from world travelers, user-friendly functions and advanced technologies from the latest smart phone developments, mTrip is positioned to be the leader in interactive travel guides. Copyright (C) 2010 mTrip. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.