BeeTV Launches Social TV App for iPhone - A Twitter client for TV

in Social Networking (E)

[] San Francisco, California - BeeTV, the company evolving TV into a social experience, today announced the launch of BeeTV HD for the iPhone and enhancements to the BeeTV HD experience for the iPad. The new version of BeeTV HD extends its social TV experience to millions of iPhone users with an enhanced user experience that is super-charged with deep Twitter and Facebook integrations and showcases new features centering the social TV experience around TV conversations.

BeeTV lets users "tune-in" to a show they are currently watching so they can easily join the conversation about that particular show. With just one tap users can see all the relevant tweets and Facebook posts about a show and can instantly jump into the conversation.

"BeeTV is different from other social TV apps because we take the experience beyond the check-in," said Yaniv Solnik, BeeTV CEO. "BeeTV is focused on the conversation, in a sense like a Twitter client for TV, that lets users instantly find the discussion about what they are watching on TV and easily take part in it. BeeTV does the hard work for users, matching relevant conversations with shows, so they can start talking with friends and fans immediately."

With the launch of BeeTV HD for Apple's ubiquitous iPhone and iPod touch devices, users will be able to connect with their friends who want to talk about TV. BeeTV's iPad app stood out as a unique vehicle for fostering conversation about TV, providing intuitive and easy tools for discussion. Now, the iPhone version of the app brings the same feature set to users' pockets. Both apps have been optimized to make the process even easier, with significant enhancements and new features.

Start talking about your show, quickly:
When users open the app they are presented with a very simple question. The "what are you watching now?" screen directs users to find the show they are watching. Users are also offered several options of the most popular shows at that moment. Once a user has tuned-in to the show he is watching, he can instantly share what he's watching with friends on Facebook or Twitter.

What are you watching?
Additionally, the BeeTV iPad app - taking advantage of the larger screen - provides users with a quick post system that lets them quickly string together messages from commonly used phrases, handles, hashtags and emoticons. Users can even create their own custom messages for a highly personalized experience.

Finding the conversation for you:
Once a user has tuned-in to the show he is watching, BeeTV pulls in all the tweets and posts about that show, all in real-time. Users can filter tweets and posts to see what everybody is saying, or to see just their friend's comments. BeeTV HD also knows which VIP and celebrity accounts are connected to a show and presents tweets and posts from those VIPs to users as well. So the next time a user watches "How I Met Your Mother" and wants to carry on a bromance with Neil Patrick Harris, BeeTV will make it easy.

Get together with friends:
Everything is better with friends and watching TV is no exception. Inviting friends to watch shows in BeeTV HD is now super simple. Users can simply drag their friends' pictures onto the invite section to ask them to watch a show. This makes it easier than ever to get together with friends and talk about the shows that users love. Users no longer have to send individual emails, tweets or Facebook invites to invite friends to watch shows together. Once users and their friends are together it's easy to see comments and to talk about the show.

Device Requirements:
* iPhone, iPod touch, and iPad
* Requires iOS 4.2 or later
* 10.2 MB

Pricing and Availability:
BeeTV HD 1.55 is free and available worldwide exclusively through the App Store in the Social Networking category.

BeeTV is a social TV service that is a real-time, cross-platform hub for all consumers' activity around TV. BeeTV's goal is to revolutionize the TV experience by helping consumers improve how they communicate about, discover, share and consume TV content by making a traditionally social experience social in the digital world as well. BeeTV is based in Tel Aviv, Israel and has a business office in San Francisco, California. The company is backed by Innogest, the leading Italian venture capital firm. Copyright (C) 2011 BeeTV. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.


Ayelet Noff
Blonde 2.0

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